Ryonet Seamlessly Adjusts Business Model With ERP

Ryonet Uses NetSuite to Adjust Its Business Model Easily and Often Over 10 Years

Ryonet began nearly 20 years ago when founder Ryan Moor started screen printing T-shirts as merchandise for his punk rock band. Today, Ryonet and several of its former divisions are part of MARRS Inc, a holding company with five entities and annual revenues of more than $71 million. The company manufactures and sells screen-printing equipment as well as blank apparel ready for screen-printing, with an emphasis on teaching customers how to use its products.

Company

MARRS Inc. (Ryonet and ROQ.US)

Location

Vancouver, WA

Industry

Retail, Manufacturing

EMPLOYEES

100 to 249

Revenue

$71 million+

Applications REPLACED

QuickBooks
Sage

NetSuite Modules Deployed

NetSuite ERP
NetSuite Inventory Management
NetSuite Work Orders & Assemblies
NetSuite CRM

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We’ve changed our distribution model. We’ve changed our manufacturing model. We've moved 20 times in the past 10 years. NetSuite allows you to do all of that.” Ryan Moor, CEO and Founder, Ryonet

A Manufacturer Continually Stays on the Cutting Edge

A chapter of growth: After getting its start in the early 2000s, Ryonet kickstarted a growth spurt about 10 years ago when it bought an industrial building and a screen-printing equipment business. This created the capability to manufacture its own screen printers, presses, and dryers.

QuickBooks, Sage, and homegrown ecommerce fall short: Ryonet ran on a mix of systems including QuickBooks, Sage, and an ecommerce platform the founder had built himself. The setup made it impossible to manage the manufacturing process end-to-end across subsidiaries and manufacturing sites. The team identified an ERP system as the ideal solution to track item builds, inventory, and works in progress — while handling financials, customer relationships, and more.

Endless business model adjustments: Ryonet identified NetSuite ERP as a solution that it could use to consolidate operations, no matter how complex. In the decade since, it has changed its distribution and manufacturing models to keep pace with changes in shipping logistics and disruptions brought by the pandemic. Whether it’s bringing distribution in-house or creating a service ticket system, NetSuite accommodates changes with ease. When Ryonet ran nine warehouses at once, NetSuite Inventory Management didn’t skip a beat.

A business doubles in size: The team continues using NetSuite to push the business forward. Ryonet spinoff ROQ.US, for example, recently switched from a self-service ecommerce site to one that connects prospective customers with sales reps. ROQ.US is using NetSuite CRM to manage leads, opportunities, and customers while gathering insights from a massive amount of data. Those insights are part of the reason ROQ.US is doubling in size year-over-year.
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