Achieving a single view of demand, inventory and supply is one of the most vexing and problematic challenges for businesses. Order management systems provide a way to not only increase efficiency, improve fulfillment but improve the customer experience.
For example, it is no longer acceptable to your customers that your online store operates differently and provides a separate buying experience than a retail location. Delivering services such as buy online and pick up in-store has forced companies to incorporate new processes that support cross-channel inventory visibility and order fulfillment. Customer demand for a unified shopping experience has introduced new complexity in the supply chain that an order management system is purpose-built to handle.
A centralised order management system is critical to delivering a superior customer experience by providing order status, on-time deliveries and meeting customer expectations for buy, fulfill and return anywhere. The right solution gives you a foundation for consistent and seamless execution across all customer, financial, inventory and supply chain touch points that drives customer satisfaction, repeat business and long-term loyalty. Additionally, order management systems can improve sales visibility and reduce delays and back orders by giving you a single view of demand, inventory and supply.
An effective order management system lets you seamlessly orchestrate the fulfillment of products and services across virtually all your customer touch points. Without a centralised order management system, realising a comprehensive view of supply, demand, transactions and customers across all channels and fulfillment locations can be extremely difficult.
Order management equips you to think beyond the inventory on hand to focus on what's available to promise to your customers. It eliminates costly and rigid inventory segmentation across channels and business units with a single, real-time, consolidated view of inventory across the enterprise, from your suppliers and manufacturing facilities to your warehouse and stores.
With a unified view, you're able to realise the available-to-promise ideal of putting your entire inventory into a sellable position for any customer over any channel. You can build customer loyalty by delivering the fast, accurate and seamless experience that customers demand while improving your operational cost-efficiency.