Austin Caldwell

Senior Product Marketing Manager


Austin is a software-as-a-service and commerce marketing leader with over 11 years experience in digital marketing, consulting, sales and operations. As a Senior Product Marketing Manager, he develops go-to-market strategies for Oracle NetSuite’s CRM, SuiteCommerce, Bronto, OpenAir, Advanced Customer Support, Learning Cloud Support and Professional Services solutions.


Earlier in his career, Austin ran online marketing at and After he joined Bronto Software, he launched a full-service email marketing agency within their professional services organization which grew from zero to over $4M in annual revenue.


St. Cloud State University
Master of Business Administration

University of Kentucky
Bachelor of Business Administration

Austin’s Most Recent Content

ecommerce statistics

67 Ecommerce Stats and Facts to Know in 2023


What Is Omnichannel? Benefits and Strategies

saas metrics

14 SaaS Metrics for Financial, Marketing, Sales and Customer Success

crm benefits

15 Key CRM Benefits for Businesses

saas kpis

12 SaaS KPIs: Growth and Revenue, Sales, Marketing and Customer Success

what is omnichannel

What Is Omnichannel?


14 Holiday Promotion Ideas for Small Businesses

ecommerce holiday readiness

23 Ecommerce Holiday Readiness Tips & FREE Checklist for 2022

holiday marketing tips

15 Holiday Marketing Tips for 2022

key performance indicators kpis

What Is a Key Performance Indicator (KPI)? The Ultimate Guide

ecommerce trends

20 Top Ecommerce Trends for 2022 and Beyond

crm roi

How to Measure the ROI of CRM

customer experience

Customer Experience Explained: Strategy, Tips & Metrics

customer retention

What Is Customer Retention? Importance, Metrics & Strategies

erp implementation best practices

9 Key ERP Implementation Best Practices

erp implementation strategies

4 Key ERP Implementation Strategies

erp implementation challenges

7 Key ERP Implementation Challenges and Risks

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